As a practicing doctor with a special focus on neurology, immunology, and holistic medicine, founder and developer Prof. Dr. med. Urs Pohlman promotes an integrative healing approach. The skin plays a central role in this approach, as it reflects energetic imbalances, improper nutrition, and hidden illnesses unlike any other organ.

Dr. Pohlman has noticed an increase in skin complaints that do not fit into traditional clinical diagnoses. Weakened immune systems, bacterial and fungal infections are becoming more common. Often, these issues are side effects of using incorrect cosmetics, which can disrupt the skin's balance and lead to irritation.

Unlike conventional cosmetics, doctors view the aging process as the difference between energy expended throughout the day and the rest needed for rejuvenation. "Anti-aging" means supporting the body in its own ability to regenerate so that the organism can operate at its best.

Dr. Pohlman gained interdisciplinary knowledge about the complex regeneration of the body through constant contact with his patients and many years of research at the University Hospital Basel and the American Duke University Medical Center. He incorporated this experience into the development of highly effective formulations.
His work, ananné, focuses on the responsible use of resources, employees, and trading partners. Dr. Pohlman and his team are continuously working to make the world a better place.

"We are committed to optimizing our processes," he says. "Whether it's our energy generation, recyclable packaging, or sourcing fair trade products, we always strive to reduce our ecological footprint and conserve energy for everyone involved. I enjoy problem-solving as both a doctor and entrepreneur."

ananné Awards

Wellness & Spa Innovation Award

Wellness & Spa Innovation Award

For the ninth time and in five categories, the German Wellness Association awarded the Wellness & Spa Innovation Awards. ananné is the winner in the "Cosmetics & Personal Care" category.

The jury's reasoning: "ananné has successfully relaunched its product line. Effective, medically sound cosmetics that are in harmony with nature and without questionable ingredients, and have been certified several times for this. Abandonment of triglycerides, use of short-chain, dry real oils instead. Reduction of the water content, use of the plant and amniotic fluid. And last but not least, a contemporary Less is More concept in the product line."

BSB Innovation Award

BSB Innovation Award für PurgatioThe Detox Mask PURGATIO was twice awarded the European BSB Innovation Award excellent.

The 2003 by Dr. Jan-H. Riedel's innovation prize for cosmetics and chemical raw materials aims to impart the latest knowledge worldwide and to reward outstanding achievements.

PURGATIO finished 2nd. 1st place in both the "Most Innovative Natural Product" and "Most Innovative Packaging" categories.

Global Makeup Award UK

Global Makeup AwardsLAVANTICUM Nourishing Cleanser & Mask was awarded to the Global Makeup Awards UK awarded silver.


The verdict of the jury: "The cleanser even removed waterproof makeup. Skin is left feeling soft, cleansed and luminous after use thanks to its active ingredients of Sea fennel, Red seaweed, Ginger extract and Buckwheat extract. We love how the product is both vegan and cruelty free, and is delicate enough on the skin to use both morning and night."


Free From Skincare Awards

Free from skincare awards

SOLACIUM Fine Molecular Repair Serum is one of the finalists of the Free From Skincare Awards in the "Face Oils" category.

The awards finalists were selected by a 100-strong team of independent testers, all of whom have sensitive or problem skin, or are interested in non-mainstream skincare products. They put all participating products through their paces - each product submission was tested by four testers for a month.


The Beauty Shortlist Mama & Baby Award

The Beauty Shortlist Mama & Baby Award für Oleum Quietis

For the eighth time they were Beauty Shortlist Mama & Baby Awards presented in the UK. The award is particularly valid for expectant mothers as a reliable, useful guide to cosmetic products that can be used without hesitation during pregnancy and breastfeeding.

OLEUM QUIETIS Treatment Oil is a finalist in these awards for helping prevent stretch marks. For this reason, our collaboration came with WOOLREX Switzerland conditions. In 2021 we cooperated with the brand for high-quality baby clothing made from merino wool.

Global Green Beauty Awards

Global Green Beauty Awards

Only for the second time were they Global Green Beauty Awards awarded, which focus on natural and environmentally friendly cosmetic products.

TONICUM Pore Toning Mist was awarded GOLD in the Best Plant Based Beauty Product category.



Global Green Beauty Awards Finalisten

Three ananné products did not make it into the top 3 of the Global Green Beauty Awards, but were still in the running to the end and are therefore allowed to carry the finalist award:

  • AMABILIS Organic Hand & Nail Treatment
  • AMICIO Rejuvenating Conditioner & Mask
  • NUTRICIUM Glow Lifting Serum



Clean Beauty Awards

Clean Beauty Awards für Nutricium

NUTRICIUM is one of the finalists at Certclean Clean Beauty Awards.

This Canadian award will be given annually to the best cosmetic products from around the world that are made without harmful substances. The products submitted are evaluated according to their product performance by a top-class jury consisting of influencers and advocates of a sustainable philosophy.


The Veggie Awards

Veggie Awards für TonicumAfter rigorous testing, TONICUM face spray is shortlisted for the UKVeggieAwards came and can now adorn itself with the finalist badge.

The tonic was nominated in the Cruelty-Free Skincare category.




Natural Health Beauty Awards

Natural Health Beauty Awards
At the British Natural Health Beauty Awards ananné is among the finalists with three products:
  • AMABILIS Organic Hand & Nail Treatment in der Kategorie "Hand Cream"
  • LAVATIO revitalizing shower gel in the "Shower Gel" category
  • SOLACIUM Fine Molecular Repair Serum in der Kategorie "Facial Oil"


AMABILIS and LAVATIO were also awarded "Highly Commended".



Pure Beauty Awards

Regeneratio für die Pure Beauty Awards nominiert

REGENERATIO Overnight Repair Mask is for thePure Beauty Awards London 2021 nominated in the category "Best New Natural Cosmetics Face Product".





Global Beauty & Wellness Awards

Solacium gewinnt den Global Beauty and Wellness AwardThe jury of Global Beauty & Wellness Awards honored 67 winners from across the beauty and wellness industry this year. The world's leading independent beauty and wellness award goes to SOLACIUM Fine Molecular Repair Serum in the Best Sustainable Facial Product category.

According to the jury, the award is a recognition of outstanding achievement in improving human well-being through the creation of an industry-leading brand or company. product without compromising on the principles of sustainability and innovation.






International Luxury Awards

ananné iLuxury awardsthe iLuxury Awards (International Luxury Awards) have focused on selecting, recognizing, celebrating and promoting the best luxury brands, products and services around the globe. The aim of the awards is to give people an overview of the best luxury brands in the world.

ananné Premium natural skin care was conceived as an exciting and magical luxury concept that captivated society.



Healthy Living Awards

ananné gewinnt Healthy Living Awards


EQUILIBRIUM Light 24h cream is the winner of the Healthy Living Awards 2022. The award from DoldeMedien Verlag was given in the "Face" beauty category.

Every year, the awards recognize the most innovative and healthyTrends in the areas of food, fitness and beauty were chosen. The Healthy Living Awards include all components that stand for a healthy lifestyle.